South Wales, Aug. 23 -- United Kingdom Intellectual Property Office (UKIPO) has registered trademark "STAR Framework" on Aug. 7. The details about the trademark application no. UK00004245593 published in the journal no. 2025/034 (Aug. 22).
David Chadderton filed the trademark application for the below mentioned good(s)/service(s).
Class 9 : Downloadable software for psychological profiling, behavioural analysis, and personality segmentation; mobile applications for motivation assessment and mindset-based decision support; downloadable artificial intelligence software for use in interpreting human behaviour, generating personality insights, and delivering mindset-aligned recommendations; digital toolkits for training, coaching, and development based on motivational psychology and cognitive bias modelling; downloadable reports, data models, and instructional content relating to mindset frameworks and behavioural theory.
Class 35 : Business consultancy services relating to psychological profiling, personality segmentation, and motivation-based strategy; marketing consultancy incorporating behavioural science, personality frameworks, and mindset-based audience analysis; development and implementation of psychographic marketing models; brand positioning services using cognitive bias theory, emotional profiling, and motivational frameworks; organisational consulting relating to team dynamics, leadership psychology, and culture alignment based on personality and mindset theory.
Class 41 : Educational services relating to personality psychology, motivation theory, and behavioural science; provision of training, workshops, and coaching in the use of personality frameworks, decision-making models, and mindset-based systems; certification programmes for professionals in behavioural coaching, marketing, leadership, and customer service; publication of books, manuals, reports, and educational content relating to motivational psychology, STAR profiling, and applied behavioural frameworks; development and delivery of online learning platforms and digital training programmes focused on human behaviour and decision-making.
Class 42 : Software as a service (SaaS) featuring artificial intelligence for psychological profiling, behavioural diagnostics, and mindset-based decision support; design and development of computer software for interpreting personality traits, motivational drivers, and decision-making styles; hosting platforms and algorithms for cognitive bias modelling, emotional appraisal, and segmentation of user behaviour; development and provision of digital human operating systems for use in coaching, training, leadership development, and personalised communication; consultancy relating to the creation and deployment of AI tools for psychographic analysis and behavioural intelligence.
The original document can be viewed at: http://www.ipo.gov.uk/cgi-bin/redirect.cgi?type=tmj&link=6¶m1=UK00004245593
Disclaimer: Curated by HT Syndication.
